Zulu tails is a company with a clear mission - to protect your identity and reunite pets with their family as quickly as possible. They came up with a unique solution to facilitate reconnecting with your lost pet. 

It is essentially a smart tag that connects you with your pet instantly and securely.

In this unique business, Sylius framework worked as a base for the subscription model - at Zulu tails, pet owners can purchase yearly subscriptions for the tagging service. The price varies depending on the number of pets subscribed. As the subscription model moves away from a standard ecommerce shop logic, Sylius - again - fit like a glove with open frames that didn’t constrain the development team.